Content & copywriting
Words that make people say yes
Content writing services in Arabic and English: website copy, service pages, blog articles, product descriptions and ad copy that rank and convert.
Written by people, researched for search, and checked against your brand voice.
Why content writing services pay for themselves
Design gets attention, but words close the sale. Most websites lose customers because the copy talks about the company instead of the customer's problem, buries the price and process, or reads like a translation.
Our content writing services start with your customers' questions: what they search for, what worries them and what makes them choose. We write pages that answer those questions clearly, follow Google's helpful content guidance and guide the reader to one next step.
Every piece is written natively in Arabic or English, not translated, and structured for search with the right headings, internal links and FAQs. See our web design blog for examples of our writing.
How we write
A typical website copy project takes one to two weeks.
01
of 04 steps
01
Brief
Your offer, audience, competitors and the tone you want.
02
Research
Keywords and customer questions in Arabic and English.
03
Draft
Structured copy with headings, calls to action and FAQs.
04
Revise and publish
Two rounds of edits, then we publish it on your site if you wish.
FAQ
Questions about content writing
Do you use AI to write content?
We use AI tools for research and outlines, but every piece is written and edited by a person who knows your market. Content that is only machine-generated rarely ranks or converts.
Do your content writing services include Arabic?
Yes. Arabic copy is written by native writers, in Modern Standard Arabic or a dialect that fits your brand.
Can you write for my industry?
Yes. We regularly write for clinics, beauty brands, tourism, restaurants, startups and B2B services, and we interview you when deep expertise is needed.
Who owns the content?
You do. Once paid, all copy is yours to use anywhere.
Do you offer content writing services in Egypt, the Gulf and Europe?
Yes. Most of our clients are in Egypt, the UAE and Saudi Arabia, and we work remotely with businesses across Europe and Canada. Content writing services in Egypt and content writing services in Europe follow the same process, the same quality bar and the same fixed price; only the time zone of our calls changes. Every project is planned in Arabic and English, and you follow progress on a live staging link.
How does a content writing services project with Floux start?
Send a short brief through the quote form or WhatsApp. Within one business day you receive a written plan for your content writing services, a timeline and a fixed price. Every page follows Google's helpful content guidance. Everything we deliver is yours, and we stay with you after launch.
Our standards
Content writing services that sound like you, in both languages.
Good website copy starts with your customers, not with a keyword list. Before we write a word, we interview you for 30 to 45 minutes, read your reviews, WhatsApp chats and sales emails, and list the questions people ask before they buy. That gives us the words your customers already use, which is also how they search on Google and how they ask AI assistants.
Arabic copy is written in Arabic from the start, not translated from English. We agree on the tone first, whether friendly Egyptian, Gulf-neutral or formal Modern Standard Arabic, and keep one glossary so service names, offers and calls to action read the same on every page. English copy follows the same brief, so both versions say the same thing in a natural way.
Every page goes through three checks before you see it: a clarity read to make sure a visitor understands what you do within seconds, a search check for an early answer, clear headings and internal links, and a proofread by a second writer. The final text is delivered inside your website, formatted and ready to publish.
Websites that flow. Designed in Arabic and English, built on WordPress and WooCommerce, owned by you.